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Content Marketing

What is Content Marketing? Content marketing is a digital marketing technique which focuses on the creation, publishing and distribution of content to a targeted audience online. Businesses often use content marketing in order to build brand equity, generate sales, leads and increase credibility online. Examples of content marketing include; imagery, blogs, video, social media or audio.

5 great infographics and their content benefits

Everyone has seen infographics (or information graphics) floating around the web. Either on a company’s website or more likely on Social Media. They often...

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